If you're a contractor, plumber, landscaper, electrician or other home services Professional in Greater Bangor, your website should do one thing really well: bring in leads. But if it’s slow, outdated, or confusing—your prospects will leave before they ever call.

Here are 5 common website mistakes that are costing you calls, customers, and cash (and how to fix them).

Mistake #1: Your Website Loads Too Slowly

Speed matters. If your site takes more than 3 seconds to load, over 50% of visitors will bounce—especially on mobile.

Fix It:
Use tools like GTMetrix or Google PageSpeed Insights to test load speed. Compress images, remove unused scripts, and switch to faster hosting.

Mistake #2: No Click-to-Call Buttons

Most of your traffic comes from phones. If someone has to zoom in or copy-paste your number to call, you’re losing leads.

Fix It:
Make your phone number a tap-to-call link on every page—especially the top and bottom of your homepage.

Mistake #3: Weak or Missing CTAs

“Contact us” isn’t a CTA—it’s a whisper. You need strong, clear calls-to-action that tell people what to do next.

Fix It:
Use CTAs like:
- “Request a Free Quote”
- “Book a Service Call”
- “Schedule a Free Estimate”

Mistake #4: No Local SEO Optimization

If you don’t mention your location, Google won’t show you to people searching nearby.

Fix It:
Include:
- “Website design in Bangor, ME” in your homepage text
- Local keywords like “Bangor web design for contractors”
- A page for each service area (Bangor, Brewer, Orono, etc.)

Mistake #5: Outdated Design That Kills Trust

A clunky, outdated website tells prospects: “We don’t care about details.” That’s not the message you want to send.

Fix It:
Update your site design every 2–3 years. Use clean sections, bold headlines, white space, and professional images.

Final Thoughts: Let Your Website Work While You Sleep

Your website should be your hardest-working employee—bringing in leads even while you're out on a job.

If your current site isn't doing that, it’s time for a change.

👉 Ready to upgrade your site and start getting more calls?
Book your free Website Audit now at https://smithdigitalsolutions.com/contact